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Hasan Aras
Head of Performance Marketing
Summary
12+ years of digital marketing experience; end-to-end account management in Google Ads, Meta Ads and SEO. 20+ brands across the US, UK, Canada, Australia, Germany and Thailand. Rose from specialist to senior manager at Concentrix; currently agency-side at Adsaturn; also advisory (Web20Ranker) and brand-side (Eduhub) experience. BA in Psychology (English, full scholarship); measurement-first, hypothesis–test–scale approach.
Experience
Head of Performance Marketing · Adsaturn Digital Marketing Agency
2023 — Present- HollyLolly (Google, Meta, SEO) · Goldia (US, UK, Canada, Australia; Google, Meta) · Hakan Mücevherat (Google, Meta) · Saloni (US; Google, Meta, SEO) · Retrobird (TR & Europe; Google, Meta) · Riola Travel (Thailand; Google) · Hepa Alerji · Luckyart · Mizalle · Oppo Moda · Mare Deluxe · Helen Olimpos Konağı · Dr. Burak Ayhan · Tamay Akademi · Magazin Burada · Öner Hukuk.
Senior Marketing Manager · Eduhub Solutions
Jan 2025 — 2026- Student-acquisition marketing for Bay Atlantic University (US) and Berlin International University (Germany) with Google Ads, Meta Ads and SEO.
SEO Adviser · Web20Ranker (US)
2022 — 2023- Technical SEO audits, authority strategy and advisory for client accounts.
Senior Digital Marketing Manager · Concentrix (Webhelp)
2019 — 2022- Digital marketing team management for global clients, process and reporting standards.
Digital Marketing Specialist · Concentrix (Webhelp)
2015 — 2019- Setup, optimisation, remarketing and reporting of Google and Meta campaigns.
Junior Digital Marketing Specialist · Unity (BAU COOP · Unreal Engine TR)
2014 — 2015Digital Marketing Intern · Unity (BAU COOP · Unreal Engine TR)
2013 — 2014Education
BA in Psychology (English) · Bahçeşehir University
2011 — 2015- 100% merit scholarship · BAU COOP industry cooperation programme
Skills
Paid media: Google Ads · Facebook & Instagram Ads · TikTok Ads · LinkedIn Ads · Programmatic · Retargeting · Remarketing
Measurement & SEO: Google Analytics · Google Tag Manager · Search Console · Merchant Center · Business Profile · Facebook Business Manager & Pixel · Semrush · Ahrefs
Technical: WordPress · HTML · CSS · JavaScript · Photoshop · Excel
Languages
Turkish nativeEnglish advanced (degree taught 100% in English)