21 brands, 6 countries, one approach.
Some as an employee, some agency-side, some as an adviser. Each card opens a page listing what I did for that brand and in which markets. This list will grow as new brands are added.
International student acquisition: Google Ads, Meta Ads and SEO under one strategy.
Programme-based search and social campaigns; SEO content plan.
A Google & Meta structure scaling separately in four countries; Merchant feed and PMax/Advantage+.
Google Ads, Facebook Ads and SEO managed under one plan; seasonal campaign calendar.
Search + social for high-basket products; catalogue and retargeting campaigns.
Acquisition with Google Shopping and Meta Advantage+; technical SEO and category content in parallel.
Two markets, two languages, one measurement stack; ROAS-driven creative testing loop.
Budget plan by seasonal curve; tour- and destination-based Google search campaigns.
Allergy- and asthma-friendly products (HEPA air purifiers, anti-allergen bedding). Google Ads, Meta Ads and SEO managed under one plan.
E-commerce selling brands like Berghoff and Bugatti plus its own designs; Shopping/PMax and Meta catalogue campaigns.
Collection-driven womenswear brand with a wide size range; Google Shopping and search campaigns.
Womenswear and accessories positioned as "the modern woman's wardrobe"; sales-driven management with Google Ads.
Suite, villa and residence accommodation in Küçükbük bay; Google + Meta campaigns shaped by the seasonal demand curve.
An 11-room boutique mansion with mythology-themed rooms in historic Mardin; booking-driven search and social campaigns.
Acupuncture, mesotherapy and holistic medicine clinic; appointment-driven Google Ads and Meta Ads (compliant with healthcare ad policies).
Meridian therapy, qigong and holistic wellness centre (10,000+ clients); lead and community growth with Meta Ads.
Entertainment, TV, fashion and lifestyle news publisher; SEO advisory and ad-revenue (AdSense/programmatic) management.
Law firm in divorce, tenancy, inheritance, criminal and labour law; website build and local SEO.
SEO adviser: technical audits, authority strategy and methodology for client accounts.
Seven years; from specialist to senior manager. Digital marketing operations for global clients.
Career start: internship and junior role; first campaigns.