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Hi, I'm Hasan. For 12+ years I've been running performance marketing for brands with Google Ads, Meta Ads and SEO — campaigns in 6 countries from the US to Thailand, 20+ brands. My psychology degree helps me see the person behind the numbers. This site exists to tell everything a résumé can't.
Years in digital marketing
Brands managed
Countries with live campaigns
Roles, one continuous climb
I studied psychology and built my career in performance marketing. Their intersection is my job: understanding why people click, why they drop off, and turning that into a better budget decision every month. I rose from intern to senior manager in the same discipline; I still learn something on every campaign.
Building and scaling Google & Meta Ads accounts end to end, and connecting SEO with paid channels into one growth system that feeds itself.
I don't spend budget without proper measurement: GTM, GA4, pixels and conversion tracking first. Then hypothesis, test, scale. Weekly reporting, clear targets.
A performance marketing / growth leadership role; ideally a brand expanding into international markets or a strong team. Hybrid or remote.
Google Ads, Meta Business, GA4, GTM, Search Console, Merchant Center, Semrush, Ahrefs, WordPress, HTML/CSS/JS, Photoshop, Excel.
Agency-side Google & Meta Ads, SEO and web management for 16 brands: six international (Goldia, Saloni, Retrobird, Riola Travel...) from the US to Thailand; ten in the Turkish market (Hepa Alerji, Luckyart, Mizalle, Mare Deluxe, Magazin Burada...) across e-commerce, health, hospitality, media and legal.
Student-acquisition marketing for two international universities (Bay Atlantic University · US, Berlin International University · Germany): Google Ads, Meta Ads and SEO under one strategy. Completed in 2026.
Advisory role at a US-based SEO agency; technical SEO, authority building and strategy for client accounts.
From specialist to senior manager in seven years. Digital marketing operations for global clients, team management and performance reporting.
The start of my digital marketing career within the Unreal Engine Turkey collaboration; campaign operations and content.
Country-level account structure, Merchant Center feed optimisation and a Performance Max + Advantage+ mix for multi-market scaling.
Google + Meta funnel and SEO content strategy for international applicants.
Two markets, two languages, one measurement stack; ROAS-driven management with a creative testing loop.
Technical SEO audits and authority strategy for US clients.
Budget plan and search campaigns shaped around the seasonal demand curve.
For each skill I note the years and the last context I used it in; I believe that's more meaningful to HR than "85%".
My SEO expertiseI use Claude beyond chat: Projects for persistent context, Artifacts for report and dashboard outputs, Scheduled tasks for routines that run on their own at set times, Cowork for tasks connected to files and tools.
ChatGPT, Claude, Gemini; a reusable prompt library written with role–context–format–criteria; output verification discipline.
PMax, Advantage+, AI Max, automated bidding: feeding the systems the right signal and keeping the control points.
Multi-variant creative testing with Midjourney, Firefly, Canva, Runway, ElevenLabs; brand and rights checks with human approval.
Sheets/Excel + AI, GA4 insights, Python/Apps Script; lead, report and alert flows with Make, Zapier, n8n and Google Ads Scripts.
Content architecture for AI Overviews/GEO, lead qualification with WhatsApp and site bots, GDPR/KVKK and verification principles.
Bahçeşehir University · 100% merit scholarship
Google Skillshop
Google Skillshop
Meta Blueprint
Semrush Academy
University–industry cooperation programme
Here I answer, openly, the questions I get asked most in interviews. Short video answers to some of them are coming soon.
Panic, sending the same appeal twenty times, and scammers selling 'account recovery' — the three things that kill a reinstatement. The real process: diagnose the state, gather evidence, file one strong appeal through the right channel, and don't miss the deadlines.
Account safety is not a one-time setting; it's a routine. On every brand account I manage I set up the same checklist: access architecture, behaviour limits, content compliance, identity readiness and regular audits. This article contains the whole routine.
I've managed brand accounts for years, and very few disabled accounts are closed 'out of nowhere'. Most carry months of accumulated signals: third-party tools, non-human behaviour patterns, copyright and policy strikes. Seen from the system's side, the picture becomes clear.
I'm always open to a conversation about the right role. I reply within 24 hours; you can also book a 20-minute intro call directly from my calendar.
info@hasanaras.com
